In this series, Ben Finklea of Volacci.com explains all the ins and outs of configuring Drupal and its various modules in order to maximize your site's Search Engine Optimization.
Ben begins by orienting you to the SEO landscape by walking through all of the essential components of the Drupal SEO Checklist module. He clearly explains the basic analytic metrics and webmaster tools you'll need to understand before researching the best keywords to focus on for your SEO campaign. He walks you through various Drupal modules you can use to manage your page titles, automatic URLs, meta tags, URL redirects, sitemaps and optimizations for local businesses. He also shows you how to configure built-in Drupal settings to properly set up your header tags, content silos, menu system, robots.txt and Apache rewrite rules. He also talks about how to measure your site's compliance and performance before laying out the next steps for your SEO campaign to maximize your site's conversion rates.
This series shows how Drupal is one of the best content management platforms for SEO. After watching the videos in this series, you'll know all of the steps you need to take to improve your site's search engine ranking!