Talks about some of the next steps in the on-going process of conducting an SEO campaign as well as some additional resources.
Reviews all of the material covered in the Drupal SEO video series.
Provides an overview and examples of clear calls to action for your website in order to optimize your conversion rate ratio.
See how to get some independent metrics on your SEO efforts by using a number of different graders and standards compliance websites.
Learn more about why it's important to have quickly loading pages for SEO purposes, and some possible modules to help speed up your page loads on simple websites.
Goes through the process of validating the standards compliance of your website through a number of different websites.
Goes through the best practices for setting up the .htaccess file to ensure that there is not duplicate content on your domain name with or without the prefixing www.
Goes through the best practices for setting up your robots.txt file so that you can prevent the search engines from crawling specific pages on your Drupal site.
Learn how to submit an XML sitemap of your entire website to the search engines so that they know about all of your content on your website.
Shows how to organize content silos by using Drupal's built-in navigational menu system.
Goes through the process of using Drupal's taxonomy system in order to cluster together similar content.
Shows how to optimize the HTML title tags on each page with SEO keywords, and takes a look at the HTML source code to see the hierarchical nature of the h1 and h2 tags.
Goes through setting up location-based information on your Drupal site, and from within Google so that you can optimize websites for local businesses.
Shows which meta tags are relevant and which ones are not, and how to set them up on your Drupal site.
Shows how to automatically redirect URLs to another URL with the global redirect module, and how to set up more specific redirects with the path redirect module.
Shows the process of automating and customizing the URLs and menu paths for different pieces of content.
Shows how you can override and customize the page titles that are created for an individual node so that you can more closely target specific SEO keywords.
Goes through the hierarchy of what's the highest weighting starting from the top of the browser window with the title page, and then moving down to the URL and then down into the actual web page.
Goes through the process of researching keywords using Google's Adwords Keyword Tool, and shows you some best practices in gathering and evaluating those keywords within a spreadsheet.
Goes over the different analytical sections and major configuration options available in Google's Webmaster Tools.